FRANCHISE OPPORTUNITY
THE TUTORING CENTER ® FRANCHISE OPPORTUNITY
TRENDS & FACTS ABOUT CHILDREN’S FRANCHISES
1. The market for children’s services and products is huge and growing. According to the latest U.S. Census, there are more than 74 million children in the United States (or about 1/4 of the national population). This number is projected to increase to approximately 80.3 million by 2030. 2. Spending on children is also rising. A trend that children's franchise owners often point out is that people are having children later in life, in their 30s as opposed to their 20s. In most cases, older parents are more fi nancially stable, meaning that they have additional money to spend on their children's development. 3. An increase in lifespan is also driving an increase in spending. Grandparents have more years to spend money on their grandchildren. Kids themselves now have more personal money to spend as well. 4. It’s estimated that parents will spend about $170,000 - $400,000 to raise a child from birth to 18 years old (dependent upon income level). Expenses include child care, education, health care, and clothing, housing, food, transportation, and miscellaneous expenses. As a proportion of total child-rearing expenses, housing accounts for the largest share. Child care/education and food are the next largest average expenditures. 5. The New York Times estimates that American families spend over $16 billion in the summer alone on children (activities and child care). FRANCHISE DIRECT/ INDUSTRY / CHILDREN’S FRANCHISE
Education and after-school learning is one of the most important growth industries in the United States. Helping children in your community achieve academic success, motivation, and con fi dence is an incredibly rewarding experience and continues to be one of the most important issues facing our country. The U.S. educational market continues to grow year after year. Tremendous opportunity exists for the private sector to provide outside supplemental services and to take advantage of the growing student population, while at the same time fi nding ways to streamline the inef fi ciency that exists in schools today. THE EDUCATION MARKET The market for supplemental education is growing and growing. The fi nancial opportunity this represents for our Franchisees is very rewarding. If you are considering investing in a franchise, supplemental education is a great option.
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FLEXIBLE HOURS & LIFESTYLE
Great Flexible hours & Lifestyle…you are truly “your own boss”.
Our Franchisees deserve a great lifestyle with plenty of time to spend with family, go on vacations, and enjoy life. [but you have to earn it in the fi rst year] With a Head Instructor “manager” helping you run your business, Centers are open for tutoring Monday to Thursday from 3:30 pm to 7:30 pm. Every weekend is a 3- day weekend, no paperwork or long hours here!! Once you have created a culture of I•QuEST at your Center, this is a business that will truly work for you even if you are not there.
MORGAN STONE (TTC Greenville SC) & WENDY HELMENDACH (TTC Clemson-Seneca SC) MOTHER & DAUGHTER, CELEBRATE AT MORGAN’S GRAND OPENING
MICHAEL MURPHY (TTC Bear DE, TTC Middletown DE) MULTIPLE CENTER OWNER, SHOWS US HIS CATCH OF THE DAY WHILE ON EXTENDED VACATION
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AVERAGE MONTHLY EXPENSES OF A NEWLY OPENED CENTER
BLUE = FIXED EXPENSES TEAL = OPTIONAL
LARGER EXPENSES LEASE PAYMENT
< > $3750
(ON AVERAGE)
ROYALTY
$1,000
(FLAT RATE)
$1,250-$1,500 $500/1 STAFF
(25 HOURS/WEEK)
PAYROLL (HEAD INSTRUCTOR) PAYROLL (OTHER INSTRUCTORS)
ADVERTISING
$500
(AFTER FIRST 90 DAYS)
SMALLER EXPENSES TELEPHONE
$125 $150 $150 $100 $100 $300 $200
UTILITIES
LIABILITY INSURANCE BROADBAND INTERNET TOYS AND AWARDS OFFICE SUPPLIES & INK EDUCATIONAL MATERIALS
(REIMBURSED BY PARENTS)
(REIMBURSED BY PARENTS)
These are only typical expenses for a Franchise that is recently opened, and not a prediction of actual expenses. Your actual expenses may be less than or more than these fi gures and depend on many factors such as but not limited to: location, state and city, number of students, and type of plaza.
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COMFORTABLE BUSINESS MODEL
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ONLINE WELCOME BROCHURE ONLINE BR CHURE WELCO
ONLINE WELCOME BROCHURE ONLINE BR CHURE WELCO
LOCATION INFORMATION
LOCATION, LOCATION, LOCATION
DR.T's Sure Fire Method is The Tutoring Centers® Time-Tested and Proven step-by- step method to ensure Franchisees fi nd an incredible location to operate their business.
1. You will fi nd your location using Dr.T's Sure Fire Method.
910 William D Fitch Parkway COLLEGE STATION, TEXAS 1#% ! ! ##
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2. The Tutoring Center will then approve your location using time- tested criteria. 3. Next, you will negotiate and sign your lease. 4. Then, The Tutoring Center will provide you with your o ffi cial Layout and Design. 5. Finally, you will hire a contractor and build out your location.
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SUBJECT
x Rental Rate: x Min. Divisible:
$25.00/SF/Year
±1,200 SF ±8,917 SF
x Max. Con Ɵ guous:
x Property Type:
Retail
x Property Sub type: x Gross Leasable Area:
Strip Center ±12,267 SF
x Year Built: x NNN Expenses:
2017
$7.50/SF/Year ±1.61 Acres Commercial
x Lot Size: x Zoning:
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(& ($ $
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TERRITORY INFORMATION
THE TUTORING CENTER®
TYPICAL FRANCHISE TERRITORY
VS
5.0 mi
2.5 mi
Creates Competition within the company
Territories are on a “ fi rst- come- fi rst-serve” basis.
19.63 Square miles
78.5 square miles
2.5 mile radius of 75028
COMPARE
5 mile radius of 75028
119 Schools within 5 miles of 75028
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OPENING SUPPORT SUPPORT TO OPEN YOUR CENTER The Franchise Support Team provides you with signi fi cant support and guidance in helping you open your business. Here are just a few ways the Franchisor helps you get your Center up and running: • LOCATION & SITE APPROVAL • LAYOUT AND DESIGN FOR YOUR CENTER • ASSISTANCE WITH YOUR ENTIRE START-UP INVENTORY (INCLUDING FURNITURE, EQUIPMENT, SIGNS, EDUCATIONAL MATERIALS, AND MARKETING MATERIALS) • FORMAL TRAINING & MENTOR PROGRAM • TIME-TESTED OPERATIONS MANUAL (DETAILS EVERY ASPECT OF OPENING, RUNNING, AND MARKETING YOUR CENTER) • TOOLS TO HELP YOU HIRE AND TRAIN YOUR STAFF • A TIME-TESTED MARKETING PLAN (INCLUDING A LARGE ASSORTMENT OF MARKETING AND ADVERTISING MATERIALS DESIGNED TO LET YOUR COMMUNITY KNOW HOW EFFECTIVE THE TUTORING CENTER® IS WITH HELPING CHILDREN) • ONGOING OPERATIONAL SUPPORT (AT NO ADDITIONAL CHARGE) • SIGNIFICANT TRAINING FOR ALL FRANCHISEES (AT NO ADDITIONAL CHARGE)
UTILIZE A TIME-TESTED PROCESS & THE HELP OF THE FRANCHISE SUPPORT TEAM TO OPEN YOUR CENTER WITH STYLE!
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TRAINING PROGRAM
WHAT WILL I LEARN AT MY TRAINING PROGRAM?
TRAINING PROGRAM TOPICS ACADEMIC PROGRAMS - You receive extensive training on the various academic programs, how to choose a program for the student, and how to monitor the child’s progress. RUNNING YOUR CLASSROOMS - We give you comprehensive “hands-on” training in running your classrooms and training your staff. RUNNING YOUR FRONT OFFICE - We give you “hands-on” training in running your front of fi ce and procedures for enrolling students, working with the computer system, and monitoring student attendance. MARKETING, ADVERTISING & STUDENT ENROLLMENT - We have developed a substantial and proven marketing plan. We have powerful, creative material designed to help you reach the families in your community. CUSTOMER SERVICE - We give you in depth training on the customer service necessary to maintain and increase student enrollment.
COMPREHENSIVE TRAINING PROGRAM
T HE T UTORING C ENTER® offers a comprehensive Franchise Training Program. Your training program includes training at the Franchisor’s Company headquarters, as well as hands-on training at a Mentor Training Facility. You have access to ongoing training and support after you open your Center. You will receive answers to your questions via email, telephone, and live video conferences. You will be presented with valuable newsletters and training seminars. We are there to offer you help, advice, support, and assistance. Besides having access to our ongoing comprehensive support system, new Franchisees go through an intensive, highly focused Franchise Training Program.
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UNLIMITED TRAINING
• Unlimited Training Support via Email, Audio and Video Conference • Comprehensive Training Program before Grand Opening • Annual “Refresher” Training Program • Marketing Seminars w/Dr. T. • Best Practices Franchise Newsletter • Dr. T’s Weekly Best Practices • Franchisee Mentor Program • One week “Personalized Observation” at Franchise Mentor Location • Franchise Training Webinars
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OUR GOAL FOR STUDENTS
#1 GOAL OF THE TUTORING CENTER ® At T HE T UTORING C ENTER® we have found that children who are successful in school have strong academic skills in reading, math, and writing. Stronger academic skills lead to better grades in the classroom. Most successful students have test scores in reading, writing, and math that are six months to one year ahead of their current grade levels . Therefore, as a Franchisee, your primary goal is to get your students ahead of grade level. T HE T UTORING C ENTER® System will help the children of your community dramatically improve their math, reading, and writing skills while also increasing their concentration span. We accomplish this with our system of One-To- One Instruction combined with The Rotational Approach to Learning TM .
VERY REASONABLE TUITION RATES NO LONG-TERM CONTRACTS
Recommended tuition rates are considered very reasonable for the intense, individualized, top-quality One-To-One Instruction we provide. And, we have set up our tuition rates to be very family-friendly. It is easier than ever for a family to send two or three children to your center because we offer substantial family discounts. Also, because students enrolled at your Center for more than 12 months have shown remarkable progress and growth, families are encouraged to stay longer by reducing their tuition after one year. Current tuition rates are posted on each Franchisee’s website. Franchisees are free to modify these rates based on several factors, including the area their Center is located.
The primary goal is to get students ahead of grade level by utilizing our system of One-To- One Instruction combined with The Rotational Approach to Learning TM .
As a new Franchisee, you’ll be happy to know that over 80% of the families that visit your Center for information will actually enroll.
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TUTORING PROGRAMS
"GENIUSES IN TRAINING" ACADEMIC PROGRAMS
"GENIUSES IN TRAINING" ACADEMIC PROGRAMS MATH PROGRAM 4-12 READING PROGRAM K-3 READING PROGRAM 4-12 WRITING PROGRAM 4-12 LGIT KINDERGARTEN PROGRAM (K)
ENRICHMENT/HONORS PROGRAMS
TM
ENRICHMENT/ HONORS PROGRAMS FASTTRACK™ HONORS MATH (1-12) ENRICHMENT PROGRAM (1-8) STUDY SKILLS PROGRAM (9-12) PRE-SAT PROGRAM (6-9) AP ADVANCED PLACEMENT MATH (11-12)
SAT/ACT Foundations
SAT/ACT Program
CLICK HERE TO VIEW DIGITAL BROCHURE
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SSAT/ISEE
WHAT MAKES THIS SYSTEM SO DYNAMIC AND EFFECTIVE COMPARED TO OTHER SYSTEMS?
The Rotational Approach To Learning™
7. Increased Con fi dentiality 8. All Ages and Abilities 9. No Student Favoritism 10. Better Relationships w/ Staff 11. Easy for Staff to Learn 12. MORE FUN!!!
1. One-To-One Instruction 2. Increased Concentration 3. Decreased Distraction 4. Decreased Competition 5. Increased Variety of Materials 6. Variety of Instructors
THE ROTATION SYSTEM WORKS FOR ALL TYPES OF STUDENTS
Learning Disabilities
Young and older students
Gifted children
Children ahead of grade level Children behind grade level
ADD/ADHD
SAT/ACT Foundations
SAT/ACT Program
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SSAT/ISEE
OVERVIEW OF OUR INSTRUCTIONAL METHOD
The Rotational Approach To Learning™
How does “The Rotational Approach to Learning™” rapidly increase academic skills and concentration span? Intensive research over two decades indicates that students who learn in short 30, 15, and 15 minute increments while working at three different locations, with three different sets of materials, with two different instructors, combined with a strong behavior modi fi cation program at each station, rapidly increased academic skills and increased concentration span when compared to other learning environments like classroom, small group, computer, or even one to one home tutoring.
HOW ARE WE DIFFERENT?
SCHOOL TUTORING
HOME TUTORING
Provides One-To- One Instruction?
Solves underlying issues preventing academic success?
Improves students' concentration, focus, and study skills?
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YOUR FUTURE BEGINS HERE!
THE TUTORING CENTER ®
When we started T HE T UTORING C ENTER® in 1994, we must have had the right idea because each year the demand for our personalized tutoring programs has increased. At T HE T UTORING C ENTER®, our commitment to Integrity, Quality, Enthusiasm, Service, and Teamwork has always set us apart. If your Center has high Integrity and your investment is strong, the investment of everybody else on the Franchise Team’s is stronger. If everybody’s investment becomes stronger, our Company grows with strong credibility. If our Company grows with strong credibility, your investment becomes stronger. If your investment becomes stronger, then your Center will do even better. It all comes full circle.
- Edward S.Thalheimer, PHD
20 FRANCHISES UP TO 120 OVER 10 YEARS +500 % GROWTH OVER 10 YEARS
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FRANCHISEE TESTIMONIALS
TESTIMONIAL #1 - MICHAEL MURPHY
Good Afternoon Dr. Thalheimer,
I have some free time this afternoon and wanted to take advantage of this rarity to again thank you for this opportunity.
One of the reasons we selected THE TUTORING CENTER was because of the processes and Best Practices that were in place...we didn't want to reinvent the wheel. They have contributed in multiple ways to our success.
We have an outstanding team of instructors who deliver the product in an exceptional way. This captures the parents’ and teachers’ attention easily and allows us to ask every parent at every meeting for referrals. We hand deliver our initial test results, Parent Release Form, and letter of introduction within 2 to 3 days of enrollment. We use this time to develop a relationship with key of fi ce personnel. We have sent out letters of introduction to principals and of fi ce managers where we have students. We even had 2 principals invite us to their schools because of these letters and our results. I have attended 10 IEPs (what a gold mine!), and as a result, I expect the Resource Directors in each school to be one of our largest sources of referrals. Our students’ progress tests are taking place during the summer. So we are currently putting together a delivery schedule for late August when all teachers are back in school. I know we will gain some strong momentum from this activity. And in closing, we just like to say "We are excited about the future!!!"
Mike Murphy, Center Director-Franchisee THE TUTORING CENTER, Middletown DE
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TESTIMONIAL #2 - HELEN YOUNG What an exciting journey it has been becoming a Franchisee of The Tutoring Center. I am very thankful and appreciative of the tremendous support I have received from Dr. Thalheimer, Franchise Support, my FRANCHISEE TESTIMONIALS
Franchise Mentor, and the fabulous easy-to-follow System. Without this support, I would not be enjoying the tremendous difference The Tutoring Center, Flower Mound TX is making for so many children and their parents in our community. Although I had successfully worked in corporate America for 27 years, I had no idea how to open and run a business, but The Tutoring Center Franchise has made that possible for me. The Franchise Support Team addressed my questions and concerns and provided ongoing training on the System and the Marketing Plan. I also received the additional support of my Franchise Mentor who shared in our excitement and joy as our Center has grown. I now get to spend my time making a difference in the lives of children. Just the other day I had a parent tell me: “We had tried everything to help our daughter to read. We had her tested for dyslexia, and when the results came back negative, we just did not know what to do. Then, we enrolled her at The Tutoring Center. We just received her report card, and she went from C’s to A’s in reading, and best of all, her con fi dence is up, she’s happy, and she loves going to The Tutoring Center.” The difference we make for families is my dream come true!
Helen Young, Center Director THE TUTORING CENTER, Flower Mound TX
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